Hello, I'm Mark
Leading UX/UI, design systems and creative direction across Salt's multi-brand ecosystem.
↓ Selected projects
Building brands, digital products, and e-commerce experiences
users reached through digital products built for a multi-brand ecosystem
Bridging brand, UX, e-commerce, and art direction in one role
01
PRODUCT DESIGN
I design the flows and interfaces that make a product obvious to use, grounded in user research. Clear user journeys, a hierarchy that guides, and an interface that makes people want to keep going.
02
E-COMMERCE DESIGN
I build e-commerce experiences made to sell, end to end from catalog to checkout to post-purchase. Every screen is designed to turn traffic into revenue with no friction between desire and purchase.
03
DESIGN SYSTEMS
I build systems that hold up at scale. Component libraries, tokens, and design ops that keep product, brand, and engineering in sync across teams and platforms.
04
AI-AUGMENTED WORKFLOW
I don't just use AI, I build with it. Prompt systems, custom pipelines, and small AI-powered assistants (LLM, RAG) grounded in real needs, so I ship more, faster, without losing craft.
05
AI VIDEO & MOTION
I produce AI-generated video and motion for campaigns, drops, and social. Hero clips, product films, and launch assets built around a single creative direction, from concept to final cut.
06
BRAND & ART DIRECTION
I lead visual identity and art direction so a brand stays consistent across every touchpoint. From logo and type to a complete visual world that feels like its own.

















